Results
Client results in digital assets, fintech, RegTech and AI.
Strategy, marketing and communications leadership across launches, listings, raises and market entry.
Results
Outcomes that move the needle.
Names are shared where clients have cleared them. The numbers are the point.
Operations
Cutting waste, closing pipeline
A client was spending $180K a year on conference sponsorships with no clear ROI. I rebuilt the event strategy from the ground up, cut spend by 40%, focused on three high-impact side events, and within six months, two partnerships representing over $2M in pipeline.
Operations / Strategy
From event chaos to strategic leverage
A founder was attending nearly a conference a month with no filter for what was driving the business. I built a decision framework that separated signal from noise: the calendar fell to five targeted events, speaking roles were secured at three, and the founder reclaimed over 40 days of executive time.
Strategy / Brand
Protecting equity while unlocking growth
A team preparing a full rebrand for institutional audiences was challenged on the premise: their brand equity lived with developers, and a name change would have fractured that trust. They avoided over $200K in unnecessary agency spend and kept institutional pipeline momentum.
Go-To-Market
Taxbit
Joined pre-seed as the first executive hire. Led brand, marketing and market expansion through hypergrowth to a $1.33B valuation: category narrative, tier-one earned media, a public-sector line of business, and a marketing function built from zero.
Market Expansion
Uphold
Led brand, marketing and community through global expansion, from a US-only operation into 120 countries, including tokenized equities in Latin America.
PR / Go-To-Market
Gensyn
PR, media relations and go-to-market strategy for the decentralized AI compute network, building the narrative for a category still being defined. Explainer and analyst coverage from Binance Academy to CCN, with the research team front and center.
Product Launch
Delphi
Launch communications for Delphi, Gensyn's AI-powered information market reshaping the $250 billion creator economy. Announcement press and early product features carried the launch out of the gate.